Party Direct, Incorporated was established in 1994 as a distributor of custom party favors. Party Direct, Incorporated sold directly to businesses with the National Elk’s being the first customers purchasing New Year’s items in the late 1995’s. The companies’ executives reviewed the economic trends and what their competitors were selling.

With Kuepper Favor Company being able to manufacturer some of their own party favors, they were able to keep prices well below their competitors. Product lines began growing and catalogs were being mailed out to all establishments that had ongoing birthday party programs. In 1997, we began selling to Chuck E Cheese. Our customers have grown to companies such as the Elks, Moose, TMA Hospitality Group, Disney Cruise Line, Casinos, Chain Hotel Clubs, Fraternal Organizations, Bowling Centers, Dairy Queen, Peter Piper Pizza, and Entertainment Companies.

We’ve hit that fine balance again – a sci-fi style laser tag equipment!

Our Genesis laser tag equipment is still lightweight at only 6.1 lbs (less than three kilos), and it feels balanced and comfortable in the hands of players.